What is digital marketing and what are its type?
In this blog post, we will study what is a digital marketing and its 8 types of digital marketing like – SEO, SEM, SMO, SMM, E-mail Marketing, Content Marketing, Affiliation Marketing, and Influencer Marketing and the advantage of digital marketing with the help of an example.
In this blog post, we will study what is a digital marketing and its 8 types of digital marketing like – SEO, SEM, SMO, SMM, E-mail Marketing, Content Marketing, Affiliation Marketing, and Influencer Marketing and the advantage of digital marketing with the help of an example.
What is Digital Marketing
Digital marketing is the component of marketing that utilizes marketing efforts using the internet and smart electronic devices such as smartphones, computers, and other digital media platforms to promote products and services.
Digital marketing = Marketing efforts using internet + Electronic devices
Simply posting anything is not digital marketing. Simply commenting or putting your URL under someone’s post is not called digital marketing. If seen, we can call it spamming in technical language, because you have not openly posted a post on your profile but spam on other’s post. What are you doing?
Types of Digital Marketing
- SEO (Search Engine Optimization)
- SEM (Search Engine Marketing)
- SMO (Social Media Optimization)
- SMM (Social Media Marketing)
- E-mail Marketing
- Content Marketing
- Affiliation Marketing
- Influencer Marketing
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